NotFair Plugin

Open-source SEO, GEO, and marketing skills for AI agents.

The NotFair Plugin gives Claude Code, Codex, Hermes, and other compatible agents practical marketing workflows they can follow—not another generic prompt collection. Use it to audit a site, investigate a traffic drop, analyze GA4 and Search Console, find wasted ad spend across Google, Meta, X, LinkedIn, Reddit, and TikTok, operate connected WordPress and GoHighLevel accounts, build campaign plans, and make reviewable changes.

Each skill has one discoverable skills/<name>/SKILL.md entry point. It loads a readable WORKFLOW.md in the category folder, with supporting references, scripts, and evals where needed. Inspect it, adapt it, or contribute a better workflow.

What your agent can do

Area	Examples
SEO	Full-site and page audits, keyword research, content planning, technical SEO, schema, local SEO, international SEO, e-commerce SEO, and regression monitoring
GEO / AEO	Improve content for citation and visibility in ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews
Paid media	Plan, review, and optimize cross-channel campaigns with explicit budgets, measurement, and approval boundaries
Google Ads	Audit accounts, analyze search terms, manage keywords and budgets, write RSA copy, plan assets, and diagnose landing pages
Meta Ads	Review Facebook and Instagram performance, diagnose creative fatigue, assess audiences, and create evidence-based creative briefs
X Ads	Analyze campaigns and line items, review conversion performance, manage targeting and creative, and execute approved changes
LinkedIn Ads	Connect B2B media to lead quality, analyze campaign groups and campaigns, and manage targeting, creative, conversions, and leads
Reddit Ads	Analyze campaigns, ad groups, and ads, review conversions and audiences, and execute approved Reddit Ads changes
TikTok Ads	Analyze connected TikTok advertisers, review delivery and creative performance, and execute approved campaign changes
WordPress	Read and update connected WordPress content, media, comments, design, settings, plugins, and approved site changes
GoHighLevel	Read contacts, conversations, opportunities, and calendars, then make only explicitly requested CRM changes
Analytics	Query live GA4 and Search Console data, compare complete periods, inspect URLs, manage sitemaps, and update supported measurement configuration
Content	Turn search demand into editorial plans, briefs, articles, landing pages, metadata, and structured data

The NotFair Plugin currently ships 48 skills across SEO, GEO, paid media, advertising platforms, analytics, WordPress, CRM, and cross-model review.

Quick start

Claude Code

Install the NotFair plugin from its marketplace:

/plugin marketplace add nowork-studio/notfair-plugin
/plugin install notfair@nowork-studio

Then ask for the workflow you need:

/notfair:seo-analysis
/notfair:geo-optimizer
/notfair:google-ads-audit
/notfair:meta-ads-creative
/notfair:paid-ads-x
/notfair:google-analytics
/notfair:search-console

You can also use plain language:

Audit my site and tell me why organic traffic fell.

Find pages that could earn citations in AI answers.

Review last month's ad spend and show me the safest opportunities to improve ROAS.

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