🚀 SaaS Marketing Agents

An open-source AI marketing team for B2B SaaS — 90 AI marketing agents for Claude Code, one orchestrator, real playbooks.

Install a full B2B SaaS marketing org into Claude Code: 90 role-based agent personas, packaged as 19 skills, coordinated by the CATALYST multi-agent orchestrator — with worked ABM, launch & demand-gen workflows and an actively-maintained AEO/GEO playbook for the AI-search era.

Quick start · The 90 agents · Skills · CATALYST · Loops · AEO/GEO · Contributing

Illustration of the routing flow — every agent shown is a real agent in this repo.

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What this is

Most "marketing prompt" collections are a flat grab-bag: you get 50 clever prompts, but you're still the manager — deciding which to run, in what order, and how the outputs fit together.

This is the opposite. It's a marketing team shaped like a real B2B SaaS marketing org — 90 specialist agents with defined roles and hand-offs, plus an orchestrator that turns one brief into assigned sub-tasks. You brief the team; it routes the work.

• 🧑‍💼 90 role-based agents across 17 disciplines — content, SEO/AEO, paid media, social, email, design, sales enablement, product marketing, account-based marketing (ABM), growth/PLG, analytics, comms & analyst relations, partnerships, events & field, developer marketing, project management, and client ops — coordinated by the CATALYST orchestrator.
• 🎛️ CATALYST orchestrator — coordinates the specialists for large, multi-channel initiatives.
• 🔁 Worked workflows & loops — ABM, product launch, demand gen, and a weekly content engine you can actually run.
• 🤖 AI-search native — a sourced AEO/GEO playbook we maintain, so your content gets cited by ChatGPT, Perplexity, Google AI Overviews, and Copilot.
• 🧩 Runs anywhere — installable as a Claude Code plugin, or copy the plain-Markdown agents into Cursor, Copilot, Aider, or Windsurf.

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⚡ Quick start

Install as a Claude Code plugin (recommended)

/plugin marketplace add shalintripathi/saas-marketing-agents
/plugin install saas-marketing@saas-marketing-agents

That's it — the 19 skills load as /saas-marketing:<skill> (e.g. /saas-marketing:seo-growth, /saas-marketing:catalyst-orchestrator). Then just describe what you need:

"Plan a product-launch campaign for [feature] targeting [ICP]."

The orchestrator routes positioning to product marketing, assets to content & design, distribution to social/email/paid, and measurement to analytics.

Watch it work: the campaign board

The plugin ships a live pane for Claude Code: type /campaign-board (or just run any skill) and it shows the specialists CATALYST routed, each deliverable as it lands, and every [NEEDS INPUT] marker collected into a checklist — the facts your agents refused to invent, waiting for you to supply them. It also tells you whether brand-context.md was found. (The mod hooks command.run only to answer its own /campaign-board command; it never alters other commands.)

Then: tell it who you are (15 minutes, biggest quality jump)