Seo Skills
Claude SEO Skills, production Claude Agent Skills for the SE Ranking MCP server. Content briefs, AI Search share of voice, audits, backlink gaps, keyword clusters, schema…
Install: claude mcp add --transport http se-ranking https://api.seranking.com/mcp
Works with Claude Code · 171 GitHub stars
Install
claude mcp add --transport http se-ranking https://api.seranking.com/mcpInstall command taken from the project's README or registry entry. Always review code before running it.
README excerpt
Read full README on GitHub →Claude SEO Skills
Production-ready Claude Agent Skills for SEO, powered by the SE Ranking remote MCP. Each skill turns raw API data into a finished SEO deliverable — content briefs, AI Search share of voice, page intelligence, structured data, drift monitoring, SXO diagnostics, competitive analysis, and more.
These Claude Skills are designed to work with the SE Ranking MCP server, but they document every API call explicitly so they can also be adapted to other SEO data providers.
Install
Three ways. Pick the first one that fits.
1. Claude Desktop (recommended)
The easiest setup — no terminal needed. Cowork in Claude Desktop installs the plugin from a marketplace through a UI flow.
- Open Customize in the sidebar.
- Click Personal plugin → + Create plugin.
- Click Add marketplace and enter
seranking/seo-skills. - Install the plugin once the marketplace loads.
Skills are available in your next Cowork session. Trigger them by name — seo-content-brief, seo-page, etc. — or just describe what you want and Claude picks the right one.
2. Claude Code (slash commands)
If you use Claude Code in the terminal:
/plugin marketplace add seranking/seo-skills
/plugin install seo-skills@seranking
Trigger skills with /seo-content-brief, /seo-page, etc. — no seo-skills: prefix needed. Or just describe what you want and Claude picks the right skill. Update the marketplace later with /plugin marketplace update seranking.
3. Manual install (only if you want seo-google or the optional extensions)
Options 1 and 2 cover 25 of 26 skills. The 26th — seo-google — ships Python scripts that need a local clone. The optional Firecrawl + Google extensions also need this. If neither matters to you, skip this option.
git clone --depth 1 https://github.com/seranking/seo-skills.git
bash seo-skills/install.sh
The installer is interactive — it asks which extensions to install. Accept the defaults and you're done. Re-running pulls the latest version and re-runs the chosen extensions. Requires git, python3 3.10+, and (for Firecrawl) node 20+.
One-liner (curl)
curl -fsSL https://raw.githubusercontent.com/seranking/seo-skills/main/install.sh | bash -s -- --all
--all enables both extensions. Use --firecrawl / --google individually, or --no-extensions to clone only. Default clone target is ~/.local/share/seo-skills; override with --target /path/to/dir.
The manual install only wires your environment (extensions, Python deps, ~/.config/seo-skills/). You still need Option 1 or 2 above so Claude can find the skill files.
4. Cursor
SE Ranking is also packaged as a Cursor plugin. Once it is listed on cursor.com/marketplace, install it from the marketplace, or add it by name in Cursor:
/add-plugin se-ranking
The hosted SE Ranking MCP server is declared in mcp.json and is auto-detected when the plugin is installed — open Cursor's MCP settings and sign in via OAuth (no API token to manage). The same skills ship to the Cursor agent.
Connect SE Ranking (any install path)
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